Jokowi Launches Beef Market Operation

Jakarta (Antara) - Jakarta Governor Joko Widodo, better known as Jokowi, inaugurated the launch of a 'Beef Market Operation' to meet the increased demand for meat in view of the Idul Fitri celebrations after the fasting period ends. "I herewith declare the launch of the Beef Market Operation," the Jakarta governor, who is also president-elect, said here on Thursday. The beef market operation's launch was marked by the departure of 10 cars laden with frozen meat to transport the same to ten traditional markets. "The meat market operation is aimed at supplying beef to consumers in the face of the Idul Fitri, or Lebaran festivities. Good quality beef is fairly cheap that most people find affordable," he said. The offered price is relatively low compared to the regular price, and is between Rp60,000 and Rp85,000 per kg. In the meantime, President Director of Jakarta's PD Pasar Jaya Market, Djangga Lubis, stated that the meat market operation began on July 24, 2014 and will continue until July 26, 2014. "The beef market operation is being carried out in cooperation with PD Pasar Jaya and PD Dharma Raya Hutamajaya. A total of 20 tons of carcass will be distributed to all markets in four municipalities in Jakarta," he explained. He said the beef offered to the public was meat with Herbeef trade mark. The meat came from grees fed produced by PT Dharma Raya Hutamajaya. "Grees fed is a cattle type raised and grown in pastures. The cattle only feed on wild grass so that they are free from medicinal and chemical substance," he said. (*)