Mazda Indonesia Sets Cars Sales Target at 12,000 Units

Surabaya (Antara) - Mazda car producer in Indonesia said it maintains its sales target at 12,000 units this year despite a high increase in price of premium class cars. The prices of premium cars rose 25-30 percent to follow the government policy raising the luxury sale tax from 75 percent to 125 percent. President Director of PT Mazda Motor Indonesia Keizo Okue said here on Friday he was optimistic the target could be met. The market of premium cars in the country is still potential, Keizo Okue said. "I think the increase in the luxury sale tax would not have much effect on premium car sales as premium class cars have certain market segment," he said after the opening of Mazda's second showroom in East Java. He said in the first quarter of this year Mazda car sales of all types totaled 2,600 units. "Surabaya and East Java are the second largest market after Jakarat for Mazda cars," he said. East Java is a potential market with the economy of the province growing more than 7 percent or above the national average in 2013. Fransiska Renata, a company director said the reaction of the consumers to the price hike might result in a slump for one or two months, but after that sales would be normal again. "Therefore, the sales target would change this year . Sales in East Java are expected to reach 500 units," Fransiska said. (*)